Forming a strategic M&A roadmap and enhancing marketing capabilities
Seeing green: How NMS positioned this leader in green solutions for optimum growth.
This client is an innovator and leader in developing all-natural and alternative solutions to the outdated poisonous chemicals and harmful pharmaceutical products often used in pest control, aromatherapy, pain management and farming. The client came to NMS with a need for strategic communications solutions, transaction consulting, and due diligence on target companies.
The client quickly tapped the capabilities of NMS’s Management Consulting team to form a strategic plan to identify potential targets. The NMS team contacted hundreds of pest control companies and collected and analyzed a plethora of data regarding the organic pest control industry, to help the client make the appropriate structuring and acquisition details. The NMS research department also issued a comprehensive organic pest control market report to help the client create their future roadmap. NMS also helped this company with branding and marketing on social media platforms, by using a unique approach to reach new market segments and enhance viewership of marketing material.
The end result was the execution of two letter of intents for target companies that would use the client’s products on their service calls. With the joint effort of the strategic communications team, NMS management also helped the client boost their social media marketing efforts, realizing a 9x return on their marketing spend.